Need Fresh Product Ideas? This Online Seller Turned to Pinterest

When we hear the word innovation, we often think about computer geeks in hoodies launching new web technologies in Silicon Valley. But, sometimes, innovation is as simple as using something we all have in a fresh (and profitable) way. Amber Mund of Rock Hill, S.C., asks her customers to find new products for her to […]

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On the Road With a Motorhome-Driving Candle-Making Entrepreneur

For some entrepreneurs, the choice to open a business is all about the perks of being your own boss. Setting your own hours. Saying no to uninteresting work. Getting the job done in your pajamas. For Amy Hoadley of Cadillac, Mich., the impetus behind Wix Wax Candle Company was the desire to live and work […]

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The Deeply Personal Story Behind a Bakery’s Rapid Growth

The entrepreneurial journey is often kicked off by a dramatic life change. After all, it’s not easy to quit your day job and risk starting your own business. Helen Coates of Westwood, Mass., found the nudge she needed to launch Copper Kettle Bakery when her mother passed away in the summer of 2013. “When I […]

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How an Entrepreneur Juggles Ecommerce and Brick-and-Mortar

When Laura Hobek opened her first brick-and-mortar business this summer, she spared no detail. “When people walk into our store, they don’t realize that 95% of our fixtures were handmade by my husband and I,” the El Paso business owner said of her folksy boutique The Gypsy Den. “From the clothing racks to the grand […]

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NFL Pro Shifts from Tackles and Touchdowns to Salsas and Sales

An NFL locker room is a true melting pot with athletes from diverse backgrounds interacting. A quarterback from Southern California. A running back from Ohio. A tight end from Aberdeen, Miss. In that scenario, the tight end from Mississippi was Reggie Kelly and it was his family’s Southern cooking that made an impression on teammates. […]

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How a Booming Business Grew From a Love of Gardening

After 15 years as the owner of a successful pet sitting business, Michelle Swiniarski was ready for a change. Indulging her love of herb gardening, Michelle launched Freya’s Garden Of Earthly Delights from her family’s hobby farm in suburban Cleveland. “My herb garden is my passion. I grow LOTS of herbs,” Michelle said. “I was […]

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How 2 Entrepreneurs Doubled Their Business’ Exposure in 8 Months

What’s the fastest way to grow a business? By embracing a variety of ways to promote your products. Business partners Debbie Rich and Missy Miller, of Jazzy’s Hope Chest, not only sell online at Scott’s Marketplace, but they also recently had their own ecommerce website developed. Jazzy’s Hope Chest has only been open for eight […]

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How Nature Created a Conscious (and Successful) Entrepreneur

Cheyenne Moondancer’s move from Washington to Colorado brought with it new challenges. The elevation change and Cheyenne’s ongoing thyroid issues resulted in dry skin, loss of hair, and cracked fingernails. Fortunately, the natural beauty of her new surroundings inspired her to innovate. Using the natural ingredients she found around her home and grew in her […]

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How a First-Time Entrepreneur (and Mom-to-Be) Built Her Business

When Chelsea Cavender’s employer relocated from Arizona to Indiana in 2012, she had a choice: Move to Indiana or strike out on her own. Chelsea chose the latter and launched SLATHERlotions to offer high-quality skincare products at affordable prices. Although she’s a first-time entrepreneur (aside from selling friendship bracelets as a kid), it’s not her […]

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