How to Sell Online: Getting Started With Scott’s Marketplace

Want to sell online but aren’t sure how to do it? We’ve put together some information and step-by-step instructions below on how you can create your first online store at Scott’s Marketplace in under 15 minutes. Why Scott’s Marketplace? Because we are dedicated to helping local store owners like you succeed. And we do this […]

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5 Tips to Steal from Amazon to Improve Your Online Store

Even if you don’t feel like your ecommerce store is directly competing with a marketplace as big as Amazon, you can still glean valuable ideas about how to make your online shopping experience better. Let’s sneak a few ideas that you can implement today. 1. Encourage Shoppers to Save Their Favorites Not everyone visiting your online […]

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Marketing Campaigns for Spring: 4 Ways to Mix Things Up

Now that flowers are blooming and winter is a faint memory throughout the country, people are starting to invest in a bit of spring cleaning. While your office might need a bit of help in this department, you can also apply the idea of purging the old and making room for the new in your marketing campaigns, […]

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5 Smarter Ways to Launch a Home-Based Business

The super-cool thing about technology is that it allows anyone to start a business from anywhere: Timbuktu, the South of France, or even your own cozy little house. In fact, home-based businesses make financial sense since, if you’re selling in an online marketplace, you really don’t need the overhead of a brick-and-mortar location. Still, running […]

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3 Sexy Branding Tips Learned From Online Dating

Think about your company branding for a second. Is it sexy? And no, I’m not asking if your company wears high heels and has that perfectly tousled bed-head hairstyle that’s so common among Victoria’s Secret models. I’m talking about appeal… does your company have it? Maybe you’re not sure – and that’s okay. Building a […]

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3 Essential Business Survival Tips From The Walking Dead

Okay, I admit it – I’m borderline obsessed with The Walking Dead. Every single episode leaves me counting down the seconds until the next one airs. And with good reason. Rick, one of the main characters and leader of the group, has managed to keep himself and the others alive (well, at least a good […]

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Want to Make More Sales? Avoid These 6 Detrimental Mistakes

Not every small business owner is proficient at sales. In fact, many of us downright loathe the idea of selling. But the fact is: whether you run an online marketplace or a local retail store, sales are essential for your company’s success. Avoiding the worst of the worst when it comes to sales mistakes can help you […]

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5 SEO Tips That’ll Help Your Business Get Found Online

If you’ve recently launched an ecommerce store or website, you know your customers don’t automatically just show up. This is because they don’t know you exist… yet. Enter Search Engine Optimization (SEO). Using SEO is a way to help your customers find you using their language. Doesn’t it make sense that if you use the same words […]

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3 Ways to Get Customers to Trust Your Business

When a new customer walks into your shop off the street, are you proud of what they see? Are your employees friendly and helpful? Is the store well-lit and clean? Are products displayed in an orderly fashion? These are all ways you can build trust with your shopper. Now, what about your online store? Just as […]

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How to Choose the Best Name for Your Online Store

Naming your online store is just as important as naming a brick-and-mortar business. After all, the name you choose will be potential customers’ first impression of your brand. You want to ensure that impression is positive and inviting. To that end, here are some tips to help you come up with the perfect name for […]

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